What is everyone's view on those receipt surveys? Do you feel it reduces the number of mystery shoppers? I have completed some but only if getting a discount for the future. McDonald's in Canada gives you a coupon for free fries & soda coupon when you buy a sandwich. I don't complete ones that you an entry for a contest.

Mystery shoppers provide detailed information that those surveys cannot. The surveys are not a threat to us.

Oh yes they are a threat to us. In the UK, 2 supermarkets and at least 2 coffee shops brought out the receipt surveys and are no longer mystery shopped. For sure, they do not provide detailed information but it saves the company a shed load of cash. They try to sell the receipt surveys with the chance of winning a £250 gift card every month. Compare this to how much it would cost for each of their shops to be mystery shopped every month and they are quids in.

I don't believe McDonalds is mystery shopped in the UK anymore either. It used to be a good little earner at the end of the month when they needed jobs filling!

Those companies that are going to surveys instead of mystery shoppers are the ones that are going to drop they mystery shopping program anyway. They have decided that the real data they get from mystery shoppers is not worth the expense - or they have it done in house.... McDonald's is not shopped in the U.S. either - neither are most fast food chains, from what I can tell.

II do the Jack in the Box ones. I wish I could get other th I be BOGO besides Jumbo Jack and Croissant.

I have seen shops for Taco Johns and Pancheros which are both fast food chains here in the US.

In the US, mystery shoppers were all the rage- twenty years ago. Now, high-level and specially trained shoppers do revealed audits quarterly that last for hours in a day. In my experience, three is about the average. There was very little mystery. Stores know when their inspection window is open, but not what day or time the visit will occur. But any employee working the drive-through memorizes the license plate and physical descriptors of the known shoppers! Lol

The practice in the US isn't gone, but has changed form and become extremely specialized work. I am easily more rattled by a visit from a brand inspector than I am from any health inspector. Or I was when I managed restaurants. It is much less nerve-wracking to be the one performing the inspection!